Wednesday, May 26, 2004

Google ads not as interesting as Ask Jeeves?

Once again, Google has ended up king of the hill on customer experience in a recent search engine survey, with 89% of users reporting positive experience of using the search giant; second best Ask Jeeves managed just 68%.

YAWN - tell me something I didn't know

How about this:

"Google tripped up on the report's 'ad activity index' with users more likely to click on sponsored links on Ask Jeeves and Lycos....Ask Jeeves also generated the most 'click-throughs' while Lycos generated the most awareness to its sponsored links according to the survey."

0 comments:

Post a Comment