Monday, February 02, 2004

There's an ad in my RSS

It was bound to happen sooner or later; once early web marketers started using mailing lists, it wasn't long before we saw ads in the newsletters - now you can have an ad in your RSS feeds. Weblog Hype reports on two companies hoping to get website owners to place advertising slots in their RSS feeds .

Is this an effective means to create revenue for your blog? Maybe, but until RSS feeds become mainstream the audience is going to be very small, and there may be a backlash against RSS ads resulting in RSS readers coming with ad-blocking features.

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